Showing category "local business" (Show all posts)

"Google Keeps Calling Me!"

Posted by Keith Jolie on Friday, March 20, 2015, In : local business 
Recently there was a post in a local business groups facebook page about calls from “Google" - the post described ongoing calls claiming to be from Google hard selling on everything from top of page results to threats that their business wouldn't be listed on Google at all.  These calls are obviously coming from pretty shady organizations, and thankfully most people are smart enough to just hang up.

Business owners have enough to wade through without having to deal with these calls from unsc...

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Options for your new website

Posted by Keith Jolie on Thursday, December 4, 2014, In : local business 

I work on websites almost every day, but my focus is on improving the client experience and SEO (search engine optimization) - not so much about building sites.

A few people however have asked me recently about site-builders and I'd like to give you my quick take and some links that might help you if you're hoping to find a service to help you build out a website easily (i.e. no coding knowledge) and affordably.



While learning to code like a pro (check out http://camptech.ca/ ) and building yo...


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Local Business Found on Google!

Posted by Keith Jolie on Wednesday, July 31, 2013, In : local business 
As a business owner you want to be found on the web. More and more, the web means mobile and it means people finding businesses in their neighborhood, or the neighborhood they are visiting that meets their immediate needs (that means they want to buy!) 
If you have a local business (retail / business to consumer)  there have been quite a few changes that have rolled out from Google across many of their applications that you should be paying attention to.  I'm going to touch on a few of them he...

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If you're a hipster foodie...you might be bad for business...

Posted by Keith Jolie on Friday, June 7, 2013, In : local business 
A few weeks ago there was a segment on CBC that discussed the evolving restaurant scene in Toronto. The discussion was very focused on the so called "new reality" of restaurants in the city and how they are forced to turn over their clientele in order to stay alive.  There was a lot of talk about a new kind of restaurant patron, and how some "older" patrons just don't get it.  I'll admit...I don't get it either, but only from the perspective of building a sustainable business model.

I am by no...

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Sandwich Board Saturday

Posted by Keith Jolie on Monday, April 8, 2013, In : local business 
What a beautiful day on Saturday!  We took the opportunity to walk around our neighbourhood and take in the shops, art galleries and restaurants (great fish and chips in our case) in Leslieville and Riverside.

When I go on these walks I love seeing the ways that the various shops attempt to get their customers attention through signs in the windows and sandwich boards on the sidewalk.  Some are successful, some are not.  On Sandwich Board Saturday I check out a few and give you my take.  Compl...
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Paying a little attention to google pays off big for local business

Posted by Keith Jolie on Monday, October 29, 2012, In : local business 
So by now we've all probably realized that Google has taken the lead over Alta Vista (90's joke for some of you to chuckle at). Doing what you can to be found on google search is no doubt important when you're promoting your products or services, but many smaller businesses may not realize how paying a little attention to Google can pay off for you.

Google has a number of free tools and services that local businesses can take advantage of to ensure that they are found by the people who are c...
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